Important Information To Convey In A Chiropractic Clinic's Sign

19 October 2020
 Categories: , Blog


When you operate a chiropractic clinic, it's important to make members of the community aware of your presence. While some people who need your services will find your clinic by looking online, others may see the sign outside of your location — prompting them to get in touch with you and set up an appointment. An effective chiropractic clinic sign will contain specific information that any successful business's sign has, including your name, website, and phone number. Here's some other information that your sign design should include.

Pain Reduction

One of the main benefits that people get from chiropractic treatments is pain reduction, so this should be a message that comes through strongly in your clinic's sign. Simple, clear wording such as "Reduce Your Pain" or "Say Goodbye To Pain" will likely catch the eyes of those who are dealing with various forms of pain. When such an individual sees this message on your sign, there's a good chance that they will think about how pleasant it would be to live without pain. In many cases, such an individual could call your clinic to make an appointment.

Insurance Coverage

There will be people who drive past your clinic, notice your sign, and think about making an appointment — but worry about the cost of each session. Many health insurance plans cover chiropractic treatments to some degree, so this is another bit of important information that your sign should feature. Wording such as "Covered By Most Insurance Plans" can make an individual feel more certain about calling your clinic to book an appointment. Without this wording, some people may incorrectly assume that their insurance doesn't cover chiropractic care, and may not take steps to learn more.

Free Consultations

Lots of chiropractic clinics offer free consultations for first-time clients. This gives people a chance to discuss their health complaints with a chiropractor, learn whether chiropractic adjustments might be right for them, and ask any questions that they might have — all without spending money. If your clinic offers free consultations, you'll definitely want to include this information on your sign. Getting a prospective client in for a free consultation can lead to this individual being a regular client, which is important for the health of your business.

Your local custom sign company can incorporate this information, plus the essentials about your clinic, into an appealing sign that you can hang with pride.

For more information, reach out to a local custom sign company.